Principles：
Growth and trends as orientation
Cost control, diversification and risk management
Post investment value-added services
Advisory in IPO and other exit options
Strategies:
1. Growth and Internet Plus. Focusing on fast growing industries and Internet-based projects, Tunlan invests in sectors, such as TMT, consumer goods, healthcare, green energy, and new materials.
2. Regional expansion. Tunlan has strategically invested in projects in over 50 different cities ranging from first tier metropolitans to rural counties.
3. Vertical integration. Tunlan explores opportunities through vertical integration to create synergy for its portfolio startups.
4. Diversification across all asset classes. Tunlan’s methodology and experience in funding companies in all stages provide startups with more financing options. For startups at either their early or pre-IPO stages, Tunlan helps them find the best path for both the startups and the entrepreneurs.
